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Word Sprint - Product

Word Sprint needed a social media content creation package for their website, product catalogue, and social media. They hired us for a one-day shoot, and we delivered over 42 assets, including two social video ads, lifestyle and product photos.

Deliverables:
2 Videos
40 Photos
RAW footage and photos

Services:
Pre-production, Production, Post-production

 

The Process

The pre-production process includes a detailed shot list, gathering visual references, and reviewing scripts provided by the client to ensure the content aligns with their brand identity and marketing objectives.

Post-Production

For the photo review process, we used Picflow to provide the client with an online proofing gallery, allowing them to review, select, and approve 40 images. From the client's selections, we use a tool in Picflow that allows us to export all the selections as a filename list, and we use that to quickly find and select those same assets in Adobe Lightroom

For video, we edited the footage according to the approved script and delivered the first cut within one week. We then collaborated with the client to incorporate their feedback and requested edits, ensuring the final video aligned with their vision and objectives. The package included two rounds of revisions.